
Equitable Futures Case Competition
What is UWiB's Equitable Futures Case Competition?
The Equitable Futures Case Competition (EFCC) is an annual event hosted by the Undergraduate Women in Business (UWiB) in collaboration with the UW Business Alliance (UWBA) at the University of Washington Foster School of Business. EFCC focuses on solving Diversity, Equity, and Inclusion (DEI) challenges in the real world, showcasing the importance of DEI and how much we value it in today’s business landscape.
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Each year, we introduce new themes and prompts that push students to think creatively, critically, and equitably. We partner with leading companies like Deloitte, Alvarez & Marsal, Lululemon, and more to bring you a dynamic and impactful experience.
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This competition is very beginner-friendly and a great opportunity for anyone looking to dive into case competitions or gain experience tackling real-world business problems. Each team of four/five students will analyze a case, develop solutions, and present to a panel of judges, who evaluate the teams based on creativity, feasibility, communication, and teamwork.
Thank you for participating in EFCC 2025!
We are looking forward to seeing you all next year with another wonderful case. ​
Special thanks to our corporate sponsors for making this event a huge success!



Archives
EFCC 2025 Winners
Tasked teams with developing a strategic plan to enhance the accessibility of King County Metro services in preparation for the 2026 FIFA World Cup. Teams crafted innovative solutions focused on improving transportation for mobility-restricted individuals and those with Limited English Proficiency (LEP), ensuring equitable and efficient public transit for all.
​​The charge: Showcase creativity and innovation while addressing real-world accessibility challenges in public transportation, with a focus on inclusion, feasibility, and long-term impact.
1st Place Winners
Team B4: Carlos Moscoso, Genevieve Duong, Jennie Murray, Alice Wang
2nd Place Winners
Team E3: Shinjini Mitra Mustafi, Arushi Choudhary, Mahima Vadlamani, Samindhi Wijesinghe, Mina Wang
3rd Place Winners
Team C1 : Candy Yuan, Colin Tyrrell, Miles Avilez, Lillian Boes

EFCC 2024 Winners
Tasked teams with creating a strategy to relaunch a loungewear line with a focus on diversity, equity, and inclusion (DEI). Teams developed unique marketing and distribution plans to promote gender-neutral fashion that appealed to Gen Z consumers, who value inclusivity, self-expression, and authenticity.​
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The charge: Showcase creativity and innovation while addressing real-world DEI challenges in the fashion industry.
1st Place Winners
Team B3: Ashton Meyer-Bibbins, Joseph Chen, Raymond He, Catherine Park , Neha Kommareddy
2nd Place Winners
Team A1: Dana Loui, Harini Vijeyanandh, Krisanta Bolante, Iman Janoo, Avisha Karuman

3rd Place Winners
Team C1: Jacqueline Choi, Srisubrahmanyar Ramasamy, Kai Hutchison, Eleri Lyon
EFCC 2023 Winners
Tasked teams with creating a strategy to improve employee retention at Pacific Agriculture Technologies (PAT) with a focus on diversity, equity, and inclusion (DEI). Teams developed innovative solutions to foster an inclusive workplace culture, strengthen community building, and align with PAT's purpose-driven strategy to promote long-term growth and equity in the AgTech industry.​
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The charge: Showcase creativity and innovation while addressing real-world DEI challenges in the tech and agricultural sectors.
1st Place Winners
Team B2: Iman Janoo, Lea Fleuchaus, Krisanta Bolante, Camille Beeharry, Hana Shamdeen
2nd Place Winners
Team A2: Annabelle, Cameron, Emme, Julie, Michelle
3rd Place Winners
Team C1: Jessica Alonzo, Mckenna Leith, Cassandra Schmid, Sophia Carney
